For independent artists, sync can be a complete game changer in taking your career to the next level - but what is it? Sync licensing is where a piece of music is dubbed - or ‘synced’ to a moving image such as a film, game, advertisement or TV episode.
Winning sync opportunities is a great way to bolster your career by exposing your music to a wider audience. Just one placement in a popular show can help boost potential streams and grow your fan base. Some placements are more competitive than others - think about how many people watch the annual John Lewis Christmas advert!
With platforms like Songtradr, Synchtank and Sentric, artists can pitch their songs to potential buyers. Do make sure to read the T&Cs as every platform will operate differently, and independently, from the next.
